Wat eten we vandaag?
• Kinderkunstlab ITGWO | 2023 •
THE FESTIVAL
This project was part of Into the Great Wide Open, a festival known for its unique location on the beautiful island of Vlieland. The festival offers an experience, consisting of music, visual arts, film, children’s activities, sustainability, and everything in between.
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INSIGHT
Food is often a hot topic of discussion, yet children are rarely included in this conversation. To build a more sustainable future, we must change our perspective on food, and who better to inspire us than children?
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We should highlight the power of children’s imagination when creating our future food.
CONCEPT
Children are introduced to a kitchen as a lab. They are the scientists and their creativity is essential for the future. Equipped with aprons, they are invited to cook up their most creative, inventive, or tasty dishes. The ones they think (or hope) we’ll be eating a hundred years from now. Whatever they visualize could become reality and that's exactly how their ideas are treated in this kitchen.
THE LAB
Did you know that plates are one of the most discarded items in secondhand stores? We gave them a new purpose as canvases, allowing kids to serve their “future dishes” to their parents and other visitors.
POSTERS
To give visitors a little nudge, I designed posters to hang around the festival. I solely used text to minimize the influence of existing imagery.
